As you roll out new products and services, it is important that your sales and customer
service organization come up to speed quickly.
Provide your team with a series of short videos highlighting the information they need
to convey to their customers:
- the business benefits
- the main technology benefits
- pilot case studies
- the advantages of upgrading
- and more.
The use of video allows your team to come up to speed more quickly from the comfort of
their office, home, or in the air. Videos are ideal for sales reps who are less likely to
have time to read new materials. Additionally, they are less costly than in-person training
and allow an entire team to get up to speed at the same time through either streaming web
rollout or CD distribution. Additionally, having videos available makes it easier to ramp
up new or vacationing employees.
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