Today it is more important than ever for social change organizations share content that moves beyond the headlines.
With people being so distracted, how can you get your message out there and share information that is more than skin deep? Will your efforts reach your audience? What if you want to reach an audience that seemingly disagrees with you?
Bringing about a common understanding of the problems facing our world may seem insurmountable. The rift in the world seems to be growing.
But change is possible. We’ve seen this over and over. From the environmental movement in the 1970s which brought about the Clean Air and Clean Water Acts to the world movements that brought about the fall of the Berlin Wall and the end of Apartheid.
What is common among those movements - a belief that change is possible. That belief spurred people to ban together, to protest on the streets and with their everyday actions, to call their governments, and spread their stories.